BA Menschen

Maik Riggers
Lecturer
Theories of Media and Communication Science

  • Professional experience as a business consultant in marketing
  • Current focus on the evaluation of marketing, brand and advertising strategies of international clients at Kantar Millward Brown
  • Studied sociology and psychology at the University of Marburg
  • Focus of academic work on the sociology of brands, organizational consulting, business psychology, neuroscience and empirical social research
  • Experience as a lecturer at universities and academies in various areas
  • His credo: Having fun is the objective, to win the opportunity